Church & Dwight Co., Inc.

CHD · Consumer Defensive · · USD

98.55 USD

0.00 (-0.04%)

● Updated 2026-09-07 21:04 Saudi Time ↻ Refresh

Short-term Mid-term Long-term

Fahodi Score HOLD Short-term (Swing)

/ 100

Technical 50

Trend & RS 72

Momentum 50

Fundamental (0%) 83

Macro 64

Liquidity 43

Component	Score	Weight
Technical	50.0	40%
Trend & RS	71.5	20%
Momentum	50.5	20%
Fundamental	83.3	0%
Macro	64.4	15%
Liquidity	42.8	5%

Trade Setup

Entry	98.55
Stop Loss	94.41 (4.2%)
Target 1 (1:1)	102.69 (+4.2%)
Target 2 (2:1)	106.83 (+8.4%)

ATR(14)	2.07 (2.1%)
Risk per Share	4.14
Reward:Risk	2:1

ATR-based levels. Adjust for support/resistance zones.

Factor Profile

Factor	Score	Z
Value	43.1	-0.27
Momentum	50.5	+0.02
Quality	38.8	-0.45
Composite	44.2

Quality Scores

Piotroski F-Score 6 /9 — Average

✓ ✓ ✗ ✗ ✓ ✗ ✓ ✓ ✓

1. Positive Net Income 2. Positive Roa 3. Positive Cfo 4. Quality Earnings 5. Lower Leverage 6. Higher Liquidity 7. No Dilution 8. Higher Gross Margin 9. Higher Asset Turnover

Altman Z-Score 7.98 — Safe Zone

Distress <1.81Grey 1.81–2.99>2.99 Safe

Valuation vs Peers Overvalued

Metric	Stock	Sector	vs Peers
P/E Ratio	31.6	18.0	+76% above
P/B Ratio	5.4	2.5	Above
Dividend Yield	1.2%	2.0%	Below avg

Comparing against Consumer Defensive median multiples.

Trading at a premium to sector peers — verify growth justifies premium.

Intrinsic Value (DCF) Significantly Overvalued

Intrinsic Value

38.52

Market Price

98.55

Upside

-60.9%

Margin of Safety	-155.9%
Stage 1 PV (5yr FCF)	2,436,514,336
Terminal Value PV	6,699,544,817
Total Enterprise Value	9,136,059,153

Assumptions

Base FCF	592,060,952
Growth Rate (5yr)	2.0%
Terminal Growth	2.5%
Discount Rate (WACC)	9.0%

2-stage DCF: 5yr projected FCF + Gordon Growth terminal value. Estimates only — adjust growth and WACC for your own assumptions.

Position Sizing — Kelly Criterion

4.5%

Recommended Size

36.89%

Full Kelly

18.44%

Half Kelly

5.0%

Max Cap (Moderate)

Kelly inputs derived from quant score 56/100. Estimated win rate 57%, avg win 8.4%, avg loss 3.9%. Position was capped at the moderate risk maximum. This is analytical output, not a recommendation to trade.

BEAR Regime: BEAR (20% confidence) — position size reduced 10%

Signal Summary BUY

Bullish Signals

Bearish Signals

44.35

RSI(14)

-0.0019

MACD

Relative Strength (RS) NEUTRAL

/ 99

RS Rating

O'Neil filter: <80

RS vs SPY	→ FLAT (-2.5% vs SPY 3M)
RS vs Sector	INLINE (Consumer Defensive)
RS New High	No (27d since high)
Sector Outperformance	-0.3% (3M)

RS Line — stock / SPY (90 bars)

← older newer →

RS vs SPY 50-day SMA of RS

NEUTRAL: In line with the market — no strong outperformance or underperformance.

Technical Indicators

Indicator	Value	Signal
Rsi	44.35	NEUTRAL
Macd	-0.0019	BEARISH
Ma Cross	99.07 / 94.39	GOLDEN CROSS
Trend Short		BELOW SMA50
Trend Long		ABOVE SMA200
Bollinger		MIDDLE
Volume	0.81x	NORMAL

Key Levels

Level	Price
52-Week High	106.04
Bollinger Upper	104.04
SMA(200)	94.39
SMA(50)	99.07
SMA(20)	100.41
Current Price	98.55
Bollinger Lower	96.79
52-Week Low	81.33
ATR(14)	2.07

Advanced Technical Analysis

Click to expand

Wyckoff Phase & Volume Spread Analysis

Wyckoff Phase

ACCUMULATION E Confidence

50%

Acc: 1.0 | Dist: 1.0 | Markup: 0.0 | Markdown: 0.0

Volume Spread Analysis (last 5 bars)

Date	Signal	Vol	Description
2026-08-31	Normal	1.4x	Normal bar — no special VSA pattern
2026-09-01	Normal	1.23x	Normal bar — no special VSA pattern
2026-09-02	Normal	0.91x	Normal bar — no special VSA pattern
2026-09-03	Normal	1.17x	Normal bar — no special VSA pattern
2026-09-04	Normal	0.81x	Normal bar — no special VSA pattern

Ichimoku Cloud NEUTRAL

Line	Value	Status
Tenkan-sen (9)	100.47	Above Kijun
Kijun-sen (26)	99.29	Base line
Senkou A	99.88	Leading span A
Senkou B	99.00	Leading span B
Cloud	99.00 – 99.88	Bullish (Green)
Price vs Cloud	98.55	Below Cloud
Chikou Span	98.51	Bullish
Alignment Score	3/4	NEUTRAL