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PepsiCo, Inc.

PEP · Consumer Defensive · · USD
136.52 USD
0.00 (-0.97%)
● Updated 2026-07-10 17:07 Saudi Time ↻ Refresh
Short-term Mid-term Long-term

Fahodi Score STRONG SELL Short-term (Swing)

26
/ 100
Technical 0
Trend & RS 30
Momentum 37
Fundamental (0%) 56
Macro 71
Liquidity 43
ComponentScoreWeight
Technical 0.0 40%
Trend & RS 30.4 20%
Momentum 36.9 20%
Fundamental 55.6 0%
Macro 71.2 15%
Liquidity 42.7 5%

Trade Setup

Entry 136.33
Stop Loss 128.83 (5.5%)
Target 1 (1:1) 143.83 (+5.5%)
Target 2 (2:1) 151.33 (+11.0%)
ATR(14) 3.75 (2.8%)
Risk per Share 7.50
Reward:Risk 2:1

ATR-based levels. Adjust for support/resistance zones.

Factor Profile

Factor Score Z Bar
Value 42.3 -0.31
Momentum 36.9 -0.52
Quality 49.9 -0.00
Composite 43.0

Quality Scores

Piotroski F-Score 5 /9 — Average
✓ ✓ ✗ ✗ ✗ ✗ ✓ ✓ ✓
1. Positive Net Income 2. Positive Roa 3. Positive Cfo 4. Quality Earnings 5. Lower Leverage 6. Higher Liquidity 7. No Dilution 8. Higher Gross Margin 9. Higher Asset Turnover
Altman Z-Score Insufficient Data

Valuation vs Peers Overvalued

MetricStockSectorvs Peers
P/E Ratio 17.9 18.0 Inline
P/B Ratio 8.7 2.5 Above
Dividend Yield 4.2% 2.0% Above avg

Comparing against Consumer Defensive median multiples.

Trading at a premium to sector peers — verify growth justifies premium.

Intrinsic Value (DCF) Overvalued

Intrinsic Value
124.01
vs
Market Price
136.52
Upside
-9.2%
Margin of Safety -10.1%
Stage 1 PV (5yr FCF)41,066,205,440
Terminal Value PV128,328,281,913
Total Enterprise Value169,394,487,353

Assumptions

Base FCF8,327,136,234
Growth Rate (5yr)8.5%
Terminal Growth2.5%
Discount Rate (WACC)9.0%

2-stage DCF: 5yr projected FCF + Gordon Growth terminal value. Estimates only — adjust growth and WACC for your own assumptions.

Position Sizing — Kelly Criterion

4.8%
Recommended Size
12.45%
Full Kelly
6.22%
Half Kelly
5.0%
Max Cap (Moderate)

Kelly inputs derived from quant score 26/100. Estimated win rate 48%, avg win 6.6%, avg loss 4.5%. Position was capped at the moderate risk maximum. This is analytical output, not a recommendation to trade.

RECOVERY Regime: RECOVERY (20% confidence) — position size reduced 4%

Signal Summary STRONG SELL

0
Bullish Signals
4
Bearish Signals
38.88
RSI(14)
-1.6371
MACD

Relative Strength (RS) WEAK RS

38
/ 99
RS Rating
O'Neil filter: <80
RS vs SPY ↓ FALLING (-24.4% vs SPY 3M)
RS vs Sector UNDERPERFORMING (Consumer Defensive)
RS New High No (62d since high)
Sector Outperformance -8.3% (3M)
RS Line — stock / SPY (90 bars)
← older newer →
RS vs SPY 50-day SMA of RS
WEAK RS: Underperformer — the stock is lagging the market. Avoid until RS trend reverses upward.

Technical Indicators

IndicatorValueSignal
Rsi 38.88 NEUTRAL
Macd -1.6371 BEARISH
Ma Cross 146.01 / 148.96 DEATH CROSS
Trend Short BELOW SMA50
Trend Long BELOW SMA200
Bollinger MIDDLE
Volume 0.1x LOW

Key Levels

LevelPrice
52-Week High171.48
Bollinger Upper147.71
SMA(200)148.96
SMA(50)146.01
SMA(20)141.72
Current Price136.52
Bollinger Lower135.73
52-Week Low133.75
ATR(14)3.75

Advanced Technical Analysis

Click to expand

Wyckoff Phase & Volume Spread Analysis

Wyckoff Phase

MARKDOWN Confidence
100%
Acc: 0.0  |  Dist: 0.0  |  Markup: 0.0  |  Markdown: 2.0

Volume Spread Analysis (last 5 bars)

DateSignalVolDescription
2026-07-06 Normal 0.9x Normal bar — no special VSA pattern
2026-07-07 Normal 0.93x Normal bar — no special VSA pattern
2026-07-08 Normal 0.9x Normal bar — no special VSA pattern
2026-07-09 Normal 1.88x Normal bar — no special VSA pattern
2026-07-10 No Supply 0.1x Low volume, narrow spread, firm close — no selling pressure

Ichimoku Cloud BEARISH

LineValueStatus
Tenkan-sen (9) 141.87 Below Kijun
Kijun-sen (26) 141.87 Base line
Senkou A 141.87 Leading span A
Senkou B 147.34 Leading span B
Cloud 141.87 – 147.34 Bearish (Red)
Price vs Cloud 136.33 Below Cloud
Chikou Span 142.54 Bearish
Alignment Score 0/4 BEARISH

TTM Squeeze & Divergences

TTM Squeeze

SQUEEZE OFF No squeeze Momentum: BEARISH
BB: 135.73 – 147.71  |  KC: 136.3 – 147.14

Divergences (last 60 bars)

TypeIndicatorBars AgoStrength
Regular Bullish RSI 8
Hidden Bearish RSI 18

Anchored VWAP

VWAP: 146.72 Anchor: 2025-07-10 (52w Low) BELOW AVWAP -7.1%

Heikin-Ashi Trend

BEARISH Full data via /api/advanced/PEP

Valuation

MetricValue
Market Cap186.49B
P/E (TTM)17.92
Forward P/EN/A
P/B8.73
EPS7.62

Financial Health

MetricValue
Revenue Growth8.5%
Profit Margin9.1%
ROE43.9%
Debt/Equity244.84
Current Ratio0.90
Dividend Yield4.2%
Payout RatioN/A
Beta0.37

Trading Data

136.52
Open
136.52
Day High
136.52
Day Low
712.4K
Volume (0.1x avg)

Recent News (8)

PepsiCo reports that US consumers scaled back on snacks and soda as inflation bites
Yahoo Finance · 2026-07-09
Gas Prices Bite Into Pepsi's Snack Sales
MediaPost · 2026-07-10
Citi cuts PepsiCo rating as North America weakness shows no signs of abating
Investing.com · 2026-07-10
Shopify upgraded, PepsiCo downgrade: Wall Street's top analyst calls
The Fly · 2026-07-10
What Would It Take to Permanently Cover Long-Term Care Insurance Premiums?
24/7 Wall St. · 2026-07-10
Could Coca-Cola Issue a Stock Split If It Hits $100 Per Share?
Motley Fool · 2026-07-10
What Analysts Really Pressed GIS On This Quarter
Trefis · 2026-07-10
AI Spending Will Keep Driving the Stock Market, Whether You Like It or Not
Barrons.com · 2026-07-10

Price Chart (90 Days)

Candlesticks (green=up, red=down) SMA 20 SMA 50 Bollinger Bands (upper/lower) Volume (green=buying, red=selling)
Powered by Fahodi Methodology. This is analytical output, not financial advice. Always do your own due diligence.  ·  Pipeline status  ·  Data: —